Prochieve by Columbia Laboratories - Medical Product Naming Agency

PROCHIEVE for Columbia laboratories

When Columbia Laboratories was introducing a new fertility enhancing progesterone gel, they turned to Namebase to develop a trade name that would appeal to both physicians and patients. Namebase developed the name PROCHEIVE. “Pro” for positive and progesterone and “chieve” for achieve – suggesting, while being FDA claim compliant, the ability to achieve pregnancy.

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